Where You’ll Find Us
We’re where the action happens. Throughout 2026, our team will be on the ground at some of the most influential, international events – on hand to amplify your brand, build connections and create growth opportunities. This is your go-to hub on where you will find out and how we can help you make an impact at any trade show you might be attending.
Our 2026 Event Schedule
Show | Date | Location |
|---|---|---|
CES | 6-9 January | Las Vegas |
NRF | 11-13 January | New York City |
Mobile World Congress | 2-5 March | Barcelona |
Advertising Week Europe | 24-26 March | London |
AIX | 14-16 April | Hamburg |
Retail Technology Show | 22-23 April | London |
Gisec Global | 5-7 May | Dubai |
Interpack | 7-13 May | Dusseldorf |
Ai Everything | 11-13 May | Dubai |
London Tech Week | 8-12 June | London |
GITEX | 24-26 June | Berlin |
BlackHat USA | 1-6 August | Las Vegas |
TECHSPO London | 2-3 September | London |
IFA | 4-8 September | Berlin |
IBC | 11-14 September | Amsterdam |
NRF: Europe | 15-17 September | Paris |
PPMA | 22-24 September | Birmingham |
Ecommerce Expo | 23-24 September | London |
DTX | 14-15 October | London |
Cyber Security EXPO | 27 October | London |
Web Summit | 9-12 November | Lisbon |
Gitex Global | 7-11 December | Dubai |
Unlock Your True PR Potential at Trade Shows
Trade shows are more than just events - they’re strategic platforms for you to build relationships, amplify your brand and drive significant growth. Here’s why they matter:
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Build valuable connections with industry leaders, partners, and potential clients
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Showcase expertise and position your brand as a thought leader
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Gain media exposure and amplify your messaging across multiple channels
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Stay ahead of trends by learning from innovators and competitors
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Delivering strategic content like keynote soundbites, product announcements and thought leadership insights
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Extend reach beyond the event with live social updates to post-event blogs
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and repurposed content
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Generate qualified leads and partnerships that drive long-term growth
Attending trade shows also helps you understand market dynamics, discover emerging technologies and create memorable brand experiences that resonate with your audience.
Tips to Maximise Your B2B PR Presence at Trade Shows
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Plan early: Secure speaking slots, sponsorships, and media interviews well in advance
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Craft compelling messaging: Align your brand story with event themes and audience interests for maximum impact
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Engage on social media: Use event hashtags, share behind-the-scenes content, and interact with attendees online to boost visibility
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Leverage press opportunities: Prepare press kits, pitch stories to journalists, and schedule media briefings to increase coverage
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Train your team: Ensure everyone representing your brand knows key messages and talking points
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Repurpose event content: Turn event highlights into blogs, social posts, and thought leadership pieces
Making the Most of Every Event Opportunity
Events require significant investment of time, money, and resources.
PR ensures you get maximum ROI by extending your reach, building your reputation, and capturing attention beyond the conference hall. Whether you’re hosting your own event or attending a major trade show, integrating PR from the start can be the difference between attending and owning the event.
Ready to Enhance Your Trade Show Presence?
If you need help developing a winning B2B PR trade show strategy, increasing awareness, and attracting your target audience, we’re here to help. From messaging and media outreach to on-site support and post-event amplification, our team can ensure your presence makes an impact.
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