Our work

Translating a brand for the UAE market is not a linguistic exercise, it’s a strategic one. To create a story that appeals to local journalists, organisations need to build it around credibility, trust and local relevance. Often, this can mean reworking the narrative entirely.

The Jargon Group has been appointed by Manchester Tech Week, the North’s largest and fastest growing technology festival, to deliver a focused PR programme designed to elevate the event’s national profile and strengthen its influence across the UK digital economy.

Discover how B2B brands can scale globally without losing relevance. Learn strategies to adapt PR campaigns for success in diverse markets.