What to expect from Ecommerce Expo 2025

By: Kevin Winfield, Managing Director

As ecommerce continues to evolve at a rapid speed, Ecommerce Expo has established itself as a pivotal event that sets the stage for retail tech leaders, solution providers and influencers. Taking place at the London Excel 24^th - 25^th September, it’s not just an event to see game-changing technologies or solutions, it’s an opportunity to share ideas and engage with a community that is passionate about an industry that is constantly innovating.   

Here are three key trends to watch out for this year: 

An Industry-wide focus on cybersecurity 

Cybersecurity is likely to be a major theme at this year’s expo; particularly in light of the recent Marks & Spencer ransomware attack which disrupted online operations for 6 weeks and exposed customer data. This breach reignited the urgency around threat detection and digital resilience.  

Not only will we see security solutions aimed at protecting e-retailers' assets, but there will also be noteworthy talks taking place. Attendees can expect sessions and exhibitors focused on Identity and Access Management (IAM), AI-driven threat detection, and secure infrastructure. With the ecommerce sector increasingly targeted by sophisticated cyber threats, this is a critical area for the industry to continue discussing and looking at ways to build resilience against future attacks.  

AI-powered transformation across ecommerce 

Artificial intelligence is now a central part of the ecommerce sector; from predictive analytics and dynamic pricing to customer service automation and fraud detection. AI is cementing itself within the industry so we can expect to continue seeing this trend with sessions exploring how generative AI is being used to optimise logistics and enhance conversion rates.  

For tech providers, this is an opportunity to explore how their solutions can plug into existing AI platforms and deliver measurable results. Whether this is transforming payments, personalised customer experiences or improving supply chain operations, AI is going to be a difficult subject to ignore.  

Networking that drives real collaboration 

With hundreds of exhibitors and thousands of attendees, Ecommerce Expo is a central point for tech-driven collaboration. Whether you're a startup new to the market or an established player looking to strengthen partnerships, the event offers networking opportunities designed to build real connections.  

There will be ample time to meet with peers through structured Q&A sessions and designated networking zones to more informal meeting lounges and coffee stalls to top up your caffeine levels while building relationships.  

Each year, Ecommerce Expo gets bigger and better; acting as a strategic checkpoint for the industry to take a reflective look at movements within recent months. It gives exhibitors a front row seat to the technologies and solutions shaping the future of ecommerce.  

The Jargon Group will be supporting several clients at the expo. With over 15 years of industry experience, we help retail tech brands stand out in competitive marketplace. If you're attending and want to maximise your presence, get in touch to find out how we can elevate your brand.