The Jargon Group is delighted that it has been awarded its fourth Communication Management Standard (CMS) accreditation for 2024, a mark of communication professionalism worldwide, through the PRCA.
The CMS accreditation is the only industry recognised certification developed specifically for PR and communications teams and agencies. It is a rigorous assessment that covers nine key areas essential to the success and growth of any PR organisation, including leadership and communication, client satisfaction, campaign management, people management, new business, business improvement, financial systems, business planning and diversity. The agency is required to reflect the high standards expected by the PRCA membership organisations.
Kevin Winfield, Managing Director at The Jargon Group said “I am very proud of the Jargon Group team for retaining it's PRCA CMS accreditation as a true reflection of the hard work and dedication from our team who is consistently setting standard. In particular, I'm glad the agency's efforts towards client satisfaction was highlighted in our scoring as this is something that has always been very important to me since the early days of the business.”
Commenting on The Jargon Group Carol Magill, CMS Accreditor said “Jargon provided a very assured and coherent response to their CMS assessment. On client satisfaction, their evidence showcased best practices, with strong processes in place to meet clients' needs. For business improvement, team communication exemplifies best practices, Congratulations to Jargon on an excellent CMS assessment”
Achieving CMS accreditation is not just about meeting a set of standards; it's about continuously striving to improve and ensuring that our practices reflect the best in the industry. As the PRCA notes, CMS is “the hallmark of PR excellence,” combining elements of ISO9001 and Investors in People with criteria that are unique to the PR and communications sector.
We see this as a reflection of the hard work and dedication of our people, who are the heart of our agency. It recognises their expertise, passion, and relentless pursuit of excellence in everything they do.
As we look to the future, we remain focused on continuing our journey of growth and development, for both our team and our clients. We are excited for what lies ahead and look forward to building on this success to deliver even more value and impact in the years to come.