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Gaming the system
Product Launch | Events | Media relations | Social Media
One of the world’s largest AV hardware manufacturers that creates gaming monitors, home cinema projectors and interactive flat panels. Looking to expand brand awareness in UK market through PR.
What We Did:
- Delivered high-profile media coverage for all UK product launches
Created engaging thought-leadership campaigns and secured by-lined coverage in key verticals
Managed, populated and created content for social media channels and supported roundtable events
Results:
3x
PR actively supported a tripling of annual UK turnover in first three years of partnership
300%
Social media following increased by more than 300% over 18 months
60%
ViewSonic became a best-selling IFP collaborative display brand with a 60% increase in market share
AS FEATURED ON
The Jargon Group has excelled in it’s work. The team knows our products and our industry inside out, and we could not live without them!
Izabela Gral, Marketing Manager at ViewSonic Europe
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