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Strategy | Media Relations | Content Creation
A world-leading manufacturer of aircraft components
and assemblies for commercial aerospace. Pexco had
developed AirShield - an aircraft interior technology that
creates protective air barriers between passengers to
restrict unwanted germs from entering personal space.
The organisation sought high-profile editorial exposure
for the launch of AirShield in global markets.

What We Did:
- Provided strategic counsel
and developed an engaging product messaging framework
Created engaging PR content to supplement the
campaign – including
press releases and thought-leadership articles
Managed all global media
relations activity
Results:
10+
Organised more than 10 high-profile media interviews for Pexco’s president at AIX 2022 (The World’s Biggest Aircraft Interiors Trade Show)
PR exposure successfully supported Pexco as it secured its first airline customer for airshield
40+
Delivered over 40 pieces of editorial coverage in first month
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